Publisheds
Case Studies

Sofía Martínez

Editorial Director from Seville, Spain

Publishing

Sofía Martínez
50+
Catalog Size
Books managed centrally
4
Authors
Growing team
50% Less
Management Time
Efficiency gain

The Challenge

Sofía founded a small indie publishing house to help Spanish authors reach global audiences. Within two years, she had 4 contracted authors and 50+ titles across multiple genres and languages. But managing this catalog was a nightmare. She used different tools for royalty tracking, sales reporting, and distribution. Her authors couldn't see their own data, and she spent 20+ hours per week on administrative tasks.

Discovery

Another indie publisher recommended Publisheds as a unified platform for managing multiple authors and catalogs. Sofía was looking for exactly this.

The Solution

Sofía migrated all 50+ books to Publisheds' unified dashboard. She created author accounts where each writer can see their sales, earnings, and performance metrics in real-time. Publisheds handles distribution syncing, royalty calculations, and multi-currency payments. Sofía now spends 10 hours per week on admin instead of 20+, and her authors are happier with transparency.

Tools Used

Multi-Author Dashboard
Royalty Management
Distribution Sync
Currency Conversion
Author Portal

The Results

50+
Books under management
4
Authors happy and retained
10hrs
Weekly admin (vs 20+ before)
€500K
Annual catalog revenue
100%
Author satisfaction score
15
Countries distribution

Full Story

Sofía had a vision: to create a publishing house that treated authors well, gave them fair royalties, and handled all the logistics so they could focus on writing. She started with one author—her best friend—and a handful of titles.

The early days were magical. She was hands-on with everything: editing, design, marketing, distribution, royalty tracking. It was exhausting but manageable. One author, five books.

By year two, success meant she had three more contracted authors and the catalog had grown to 50+ titles across multiple languages and genres. But success created a new problem: scalability.

The horror of the old system was that Sofía was manually tracking sales across three different distribution channels, calculating royalties in a spreadsheet, and sending monthly reports to each author via email. When authors asked questions—which they did often—she had to dive into her files to find answers. Sometimes the data was out of sync. Sometimes she made calculation errors.

Her authors, meanwhile, had no way to see their own data. They had to ask Sofía for every report, every update. There was no transparency, which created friction.

When Publisheds came into her life, Sofía felt like she'd found the missing piece. She could move all 50 books into one system, connect all distribution channels, and let Publisheds handle the math. More importantly, she could create author accounts where each writer could log in and see their sales, earnings, reader locations, and reviews in real-time.

The setup took two weeks. The impact was immediate.

Her authors logged in and suddenly had transparency they never had before. They could see which books were selling, which ones needed marketing attention, and how much they were earning. They stopped pestering Sofía with data requests because they could pull the information themselves. Sofía went from reactive answering questions to proactive strategizing.

Admin work that used to consume 20+ hours per week dropped to 10. Royalty calculations became automatic. Currency conversions happened behind the scenes. Sofía had mental bandwidth again.

She hired her first employee—a marketing person to help promote the catalog. Because Publisheds handled distribution and admin, she could scale her team without proportionally scaling her administrative burden.

Today, Sofía is considering expanding to 8-10 authors. She's confident she can manage 100+ books without the chaos of the early days.

Key Wins

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